News & Events
Everybody's dunking-it! for Motor Neurone Disease
People of Britain are being called upon to turn that age old tradition of dunking into a theme for a brand new charity fundraiser that will help make Motor Neurone Disease (MND) history.
It’s a fact. Everyone has their favourite dunk – from a biscuit in a cuppa, toast fingers in an egg to something more unique to us as individuals – it’s this universally appealing treat that is the theme behind dunk-it!
It’s all about creating social events that get people together to raise money and have some fun for a vital cause.
MND has no cure. While it’s quite a rare illness – 5,000 people are living with it in the UK today - it’s devastating. It leaves people locked inside a failing body, unable to walk, talk or feed themselves. There’s only one licensed treatment that isn’t a cure. Life with MND is short – just 14 months on average from diagnosis. It is always fatal.
Things have to change. Research for more treatment and a cure needs money. Meanwhile people with MND need massive amounts of care and support.
This is why the MND Association has created dunk-it! Launching in MND Awareness Week (14 – 21 June) as a year-round activity, it lends itself to all occasions, and given that we are a nation of dunkers, it doesn’t matter if you’re two or 92 to join in.
The campaign is supported with a dedicated fundraising pack filled with ideas to inspire events and activities. This and more details can be found on www.dunk-it.org.
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Notes to editors
The MND Association is the only national charity giving practical help and support to people with MND, and is at the forefront of research. dunk-it! encourages the general public to help raise awareness and money to help deliver care today, develop new treatments tomorrow and a cure in the future. The MND Association needs to raise at least £11 million a year to maintain its current activity.
