Whatever you're doing to raise money, our top tips can help you exceed your fundraising goals. Kick off your fundraising with a strong start and make sure to share your event far and wide, the more people who know about it, the greater your impact.

Fundraising Online

Create an online fundraising page to get you started. JustGiving lets you set up your own page where people can donate, leave encouraging messages, and contribute with Gift Aid included. Check out our online fundraising tips to help reach your goal!

Add a photo

The photo on your page is the first thing people will see, fundraisers who add pictures or videos on their page raise up to 13% more.

Tell your story

Writing a story on your JustGiving page helps people understand why you’re fundraising. You could raise 65% more if you do.

Shoot for a target

Adding a target to your page could help you raise 17% more.

Don't be afraid to share

Sharing your page on Facebook, Instagram, Twitter and WhatsApp will help you raise more. Let people know about the good stuff you’re doing.

Don't forget about email

There are lots of your friends, colleagues, and neighbours who are not on social networks but would love to hear about what you are doing.

Add a video or livestream

Add a video as a cover photo by adding a YouTube link. Videos really help tell your story and why your cause is so important. You can also live stream directly on your page to show how you are raising money.

Connect fitness apps

Taking on a physical challenge? You could raise 40% more and have supporters keep track of your progress by connecting your page with your Strava or Fitbit account.

Update your page

Let people know how you are doing by updating your page often, they will enjoy following your progress and you can even do it through our smartphone app.

Self donate

People who make a donation to their own page to get them started raise a whopping 42% more!

Say thanks

20% of donations come in after your event has ended, so make sure you follow up to thank people for donating.
 

Fundraising Offline

Even without the internet, you can make a huge difference! Here’s how to get started with offline fundraising.

Tell Your Story in Person

Be ready to explain why you are raising money. Sharing your passion directly with friends, family, and community members can inspire them to donate. You could even prepare a short speech for events or presentations.

Use a Physical Fundraising Form or Box

Set up a donation box at events, your school, local shop, or community centre. Make sure it’s clear, secure, and includes instructions on how people can donate.

Add a Visual Touch

Include posters, flyers, or a photo display. People are more likely to give when they can see the impact or story behind your fundraising. Visuals make your cause real and memorable.

Set a Goal

Having a clear fundraising target helps motivate people to give. Post your target on flyers, posters, or at your donation table to show progress and encourage contributions.

Use Events to Your Advantage

Organise bake sales, car washes, charity runs, or community events. These are great opportunities to raise money and connect with supporters face-to-face.

Matched Funding

This is a simple way to double your donation by having your employer match the amount you raise or give. It’s a tax-efficient way for companies to support their employees while boosting your fundraising efforts. Find out more information here.