8 November 2023 News
Rugby League legend and Motor Neurone Disease (MND) Association patron Kevin Sinfield OBE is set to pull on his running trainers again for a new epic challenge to raise awareness and funds to support those affected by MND.
Since 2020, Kevin and his team have raised over £8 million with three endurance events that have captured the public’s imagination, having been inspired by Kevin’s former Leeds Rhinos team mate and fellow MND Association patron, Rob Burrow MBE.
The fourth and latest fundraiser, the 7 in 7 in 7 Challenge, will see Kevin and his team run an ultra-marathon every day for seven days in seven cities around Great Britain and Ireland.
Each run will be a marathon with an extra mile to signify the extra mile people can all go to help their friends in tough times. The extra mile event each day will see invited guests join Sinfield for one mile. The aim is to complete each days run in under four hours.
Starting on Friday 1 December, three years to the day since Kevin started his first 7 In 7 challenge in 2020, Kevin and the team will depart from from AMT Headingley Rugby Stadium for the first leg of the journey. Six days later, Kev will conclude the challenge on Thursday 7 at the Mall, the traditional finish of the world famous London Marathon.
The initial target is to raise £777,777 from the challenge.
The event will support five charities which support and care for people affected by MND and their families, and invest in research to bring us closer to effective treatments and a cure for the disease. The main beneficiaries will be the MND Association, and the Leeds Hospitals Charity’s appeal to build the Rob Burrow Centre for MND in Leeds. There will also be donations to My Name’5 Doddie Foundation, the Irish MND Association and the Darby Rimmer MND Foundation plus support for the 4ED campaign to support former Gloucester and Leicester Rugby Union player Ed Slater.
“Here we go again! I did say last year that the Ultra 7 in 7 would complete the trilogy but there was always that caveat that Rocky 4 was my favourite Rocky film. The MND community have always given us incredible support and we wanted to find a way that we could show that support for more people around the country. I would especially like to thank all the local authorities and councils who have given us their support, it means so much to everyone.
Physically this will be my toughest challenge as I have not been able to do the amount of training that I have done previously because of my commitments for the World Cup and we have set an ambitious time target to complete each ultra so people know that we will be pushing ourselves to the limit. I am looking forward to it and seeing all the support out on the streets once again. For the MND community, every second counts and we will be making the most of every step on this challenge to raise awareness, funds and support for that community.”
“After three incredible challenges, our patron Kevin Sinfield is once again demonstrating his unwavering commitment and passion to raising awareness and funds in the fight against MND with this fourth challenge.
The fundraising from his previous challenges has helped us expand our services and invest in vital research into this devastating disease. This new endeavour, inspired by his friendship with our patron Rob Burrow, and the 5,000 people living with MND in the UK right now, will continue his incredible legacy. We are so grateful for his continuing efforts and will be rallying behind him as he laces his trainers for 7 in 7 in 7.”
Supporters can also text Kevin10 to 70143 to donate £10 or Kevin20 to the same number to donate £20.
Locations on Kev’s route:
Day 1 - Leeds to York
Day 2 - Cardiff
Day 3 - Birmingham
Day 4 - Edinburgh
Day 5 - Dublin
Day 6 - Brighton
Day 7 - London