Group of volunteers taking a photo of themselves.

Raising local awareness of your branch or group - and the support and services the Association provides - is essential in helping us achieve our mission.

Read our guidance below on how to build an effective online and social media presence, so people can find support when they need it most.

Websites

Websites provide an opportunity to publicise your branch or group to a wide audience, most of who will have specifically searched for local information.

You have the opportunity to host a webpage within this site, or host your own externally.

  • Getting started (Setting up your new webpage editing account and guidance on how to update your page)
  • Website guidelines (Setting up an external branch/group website)

Find your branch or group website

Social media

Having a social media presence on the web gives people more ways of finding out about what's going on in your branch or group. 

You can also use your local social media channels to share what's coming up on our main Association channels. Our summary of upcoming social media content will help keep you informed with what is coming up on our central channels. Please share and / or post similar messaging on your own branch and group channels and newsletters.

These guides also advise on how to use social media: Using social media and Using social media effectively

Looking for templates of social media posts? Visit our Template Centre.

Awareness raising

There are many ways your branch or group can raise awareness - many through using the contacts you have. For example:  

  • through a branch/group leaflet, which can be given out to local HSCPs/GPs/care providers to ensure they are aware of our work and can pass accurate information on
  • giving short talks to local community or business groups which may encourage more sponsors and donors to give their time and/or money
  • articles in your branch or group newsletter, web page or social media platforms giving information on the work being done locally.

Guidance

Our Template centre includes a leaflet template, and social media post templates to promote your branch/group

Newsletters

Forms and resources

Photography

Please use this poster at your events. This will allow you to take photographs and video without asking for separate permission from each attendee.

If anyone tells you they do not want to be photographed, please avoid taking pictures of them and check your photos afterwards, deleting any on which they appear. You may wish to give anyone who does not want their photograph taken a coloured sticker or badge, just to make it easy to identify them. 

If you need to obtain photography consent from individuals, you can use these consent forms for adults and children

Photos and videos must be stored securely. Electronic copies must be in stored on a password protected device (including mobile phones) and hard copies stored in lockable storage.

When deleting photos ensure they are completely deleted from device recycle bins and online storage. Shred paper copies of photos.